The idea to write a song about breastfeeding was conceived at a regional peer counselor conference back in 2011. It was during a group activity in which we were asked to come up with a creative way to address a common barrier to breastfeeding. My table’s topic was breastfeeding in public. It was then that I wrote a little jingle to the tune of “I whip my hair back 'n Forth” by Willow Smith. My version was “Whip my boob”. See here: After that I realized that there was something missing from breastfeeding promotion. I met several peer counselors from all over the state that day and asked them...