It’s go time!  Election Day is coming soon with November 8th just around the corner.  MomsRising is hard at work turning out the #MomVote!  Women are the majority of voters, and 82% of women become moms, making us a powerful force when we all vote!  So we’re on fire with turning out the vote!!!

 

For example, we have a mom-to-mom handwritten postcard campaign going across the nation where thousands of moms have signed up to get packets of pre-addressed, pre-stamped beautiful postcards and are putting a handwritten note on the post cards and then dropping them in a mailbox in order to reach other moms who are infrequent voters to remind them to vote.  Research shows this is a high impact way to get people voting.  Talk about #MomPower!

 

 

But we're not stopping there!!!  Another example of #MomPower to get out the #MomVote in action is that in the weeks prior to the election, MomsRising is also mailing 1 million high impact reminder-to-vote letters and flyers to moms who are infrequent voters (See example below of the high impact flyer mailing piece!); as well as special letters to women with children who, according to public voting records, are infrequent voters. The messaging appeals to moms to be sure to vote in order to be a positive role model for their children, a theme MomsRising is uniquely positioned to advance.  Mailings of these letters & flyers will be sent to moms who are infrequent voters in states where MomsRising has active on-the-ground membership and visibility, which we know will further improve the mailing's effectiveness among our targeted audience.  

 

And there's more!!!  Moms across the nation are doing so much more both on-the-ground and online than these two examples show: From registering people to vote, to pledging to vote, to making plans to vote, to debate watch parties with our BINGO card, to educating the candidates about our top policy priorities, to sharing their experiences with each other and the media, to having voting parties, and so, so much more.  

 

Moms are moving mountains — and we’re nearly to the finish line of Election Day!  It’s time to amp up our efforts!

 

 

 

--> * Want to see the visuals?  Scroll down to see an image of our beautiful reminder-to-vote flyer & our low tech letter.  On that note: Studies show that some of the highest impact communications to help turn out the vote look the most "handmade" and low tech.  The below letter is an example of a high impact message that was written with that research in mind, tested, and worked really well to remind people to vote.  MomsRising is also sending this type of letter in key areas as described above.